SIGNIFICANT ADVANTAGES FOR ALL PARTIES
BREAD, MUFFINS, BAGELS, COOKIES, BAKED GOODS, CONFECTIONERY, SNACKS AND MUCH MORE
About WIOS Food
WIOS food is a valuable link between European manufacturers of bread, cake and confectionery, the Danish retailers and the consumers.
We are an established food importer in Denmark who introduces new and innovative products to the Danish market. Our vast knowledge about and experience in food together with consumer and market trends benefits all parties.
Innovation - Driven Products
We help manufacturers adapt and sell their quality products to the Danish market. The Danish retailers use us to locate and supply unique, innovative and profitable products. Last, but not least, the consumers also benefit from our efforts in providing them with good taste experiences and value for money.
WIOS food was founded in 2006 and is situated in the Danish city of Aarhus. The company is run by Jesper Smedegaard who has worked in the food industry since 1991.
THE VALUABLE LINK BETWEEN MANUFACTURERS AND RETAILERS
WIOS food is the small effective link – we make sure that manufacturers sell their unique products to the leading Danish retailers.
Our finest job is bringing as much value as possible to our customers by locating new and unique products on the European market at reasonable prices which they are able to sell in Denmark resulting in both customer satisfaction and potential earnings. Our primary customers make up no less than 93 % of the Danish retail market for FMCG.
We are proud to supply products for the following customers:
Customers
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BRANDINNG AND MARKETING
We work with the best professional agencies to make sure your product will be presented in just the right way and builds the right image.
Your product will sell to its full potential if the unique qualities are strongly communicated to the Danish consumers. Naturally, we consider the Danish market and consumer trends when we develop and design everything from packaging, copy and graphic identity for campaigns in co-operation with selected Danish advertising and design agencies.
Branded products, own label or private label.
As the importer WIOS food arranges for your products to be customised for the Danish market based on insight into preferences about size, quantity and taste. We make sure to adapt the product according to the retailers’ wishes so that they have the best opportunities for successfully selling the products to the Danish consumers.
BUSINESS PARTNERS
A STRONG CO-OPERATION BASED ON LOYALTY AND STABILITY
As a professional business partner WIOS food is dependent on a group of collaborators who assist us in being a dynamic, trustworthy and stable company that delivers on time, at the agreed price and to the customer’s full satisfaction.